(Case study)
Orbit Security
Industry
Cybersecurity
Deliverables
Website, Design System, Framer, SEO
Timeline
12 weeks
Year
2026
The challenge
Orbit’s product was strong, but the site was full of fear-driven messaging and jargon. Security leaders bounced, and enterprise deals stalled at the first review.
Our approach
We replaced fear with clarity: proof-led messaging, product UI front and centre, and a design system that lets the marketing team ship new pages in hours.
The result
A credible, calm website that speaks to both engineers and executives, shortens the sales cycle and ranks for the terms buyers actually search.
2.8x
Demo requests
-31%
Shorter sales cycle